Israeli startup novoShield has released an iPhone app that protects users against malicious websites. Credit: SI Photography / Getty Images Cybersecurity startup novoShield has launched an enterprise-grade mobile security application, designed to protect users from mobile phishing threats.Released this week for iPhones via the US and Israeli Apple app stores, novoShield’s namesake app detects malicious websites in real time and blocks users from accessing them. The software also provides users with live on-screen indicators to inform them when a website is safe to browse.NovoShield says the app runs in the background and, unlike a VPN, doesn’t slow the device down while it is in use. The app never stores browsing activity, shares data with third parties or processes any data or text entered on any website visited by a user. Research from PurpleSec found that mobile phishing attacks have grown at a consistent rate of 85% annually since 2011, with 75% of the phishing sites analyzed by PurpleSec in 2021 specifically targeting mobile devices. In a press release announcing the app’s launch, co-founder and CEO Bat El Azerad said that individuals and businesses are not well equipped to effectively distinguish between legitimate and malicious incoming messages across a host of mediums.“As phishing attacks become more sophisticated, mobile users are at risk with every tap they make,” she said. “NovoShield’s pioneering technology tackles the threat head on, taking the guesswork and security risks out of the equation without sacrificing privacy, mobile speed or functionality.” Founded in January 2022 by Lior Keshet and Bat El Azerad, novoShield is headquartered in Tel Aviv. Currently, novoShield offers customers a 7-day free trial period. Following that, a subscription will cost users $6.99 per month per user, or $4.50 per month per user for an annual subscription. Related content news analysis Marriott admits it falsely claimed for five years it was using encryption during 2018 breach Marriot revealed in a court case around a massive 2018 data breach that it had been using secure hash algorithm 1 and not the much more secure AES-1 encryption as it had earlier maintained. By Evan Schuman Apr 29, 2024 6 mins Data Breach Encryption Legal brandpost Sponsored by Palo Alto Networks Is your hybrid/multicloud strategy putting your organization at risk? For all the flexibility and cost management upsides to hybrid/multicloud infrastructure, there is a major trade-off: Complexity can breed security risks. By Pete Bartolik Apr 29, 2024 4 mins Security news UK’s revamped surveillance rules become law despite industry opposition A new law expanding the Investigatory Powers Act, the UK’s already-controversial surveillance and data access rules, became law last week. By John Leyden Apr 29, 2024 4 mins Government Mobile Security Security feature Finding the perfect match: What CISOs should ask before saying ‘yes’ to a job Sometimes it's not really clear why a company wants to hire a CISO or the role lacks authority. There are some key questions that CISOs can ask to avoid taking a job with too many red flags. By Aimee Chanthadavong Apr 29, 2024 8 mins CSO and CISO Careers PODCASTS VIDEOS RESOURCES EVENTS SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe